|
Here at
www.bearmarketcentral.com,
we've come up with our own new-fangled economic indicator, the BUsiness Magazine
Price Index, the "BUMP." This is our unscientific, unofficial survey
of the state of the financial publishing industry, as a proxy for the
economy as a whole.
Probably like you, each month we receive
numerous unsolicited junk mail solicitations (both the snail mail and spam mail
varieties) from the financial big guns, practically begging us to subscribe
to their "indispensable" publications at fire sale prices.
We'll start looking for
the bottom in the U.S. markets when the BUMP hits 95,
or when half of these magazines cease publication, whichever comes
first.
|
Nov-Dec 2003 |
Subscription offer
(per-issue) |
Discount off
cover price |
|
Newsweek |
$ 0.40 |
90% |
|
Entrepreneur |
$ 0.53 |
89% |
|
Business 2.0 |
$ 0.58 |
85% |
|
Smart Money |
$ 0.83 |
76% |
|
Kiplinger's |
$ 0.83 |
76% |
| |
BUMP Index (Average): |
83.4% |
Here's the previous data:
|
Sept-Oct 2003 |
Subscription offer
(per-issue) |
Discount off
cover price |
|
US News & World Report |
$ 0.40 |
90% |
|
Entrepreneur |
$ 0.53 |
89% |
|
Fortune |
$ 0.71 |
86% |
|
Money |
$ 0.77 |
81% |
|
Forbes |
$ 1.15 |
77% |
| |
BUMP Index (Average): |
84.6% |
| |
|
|
|
August 2003 |
Subscription offer
(per-issue) |
Discount off
cover price |
| Entrepreneur |
$ 0.53 |
89% |
| Time |
$ 0.53 |
86% |
| Business 2.0 |
$ 0.83 |
79% |
| Forbes |
$ 1.15 |
77% |
| Money |
$ 1.15 |
71% |
| |
BUMP Index (Average): |
80.6% |
|
July 2003 |
|
|
|
Forbes |
$ 1.15 |
77% |
|
Entrepreneur |
$ 1.25 |
75% |
|
Money |
$ 1.53 |
71% |
| |
BUMP Index (Average): |
70.9% |
| |
|
|
|
June 2003 |
|
|
|
Entrepreneur |
$ 0.53 |
89% |
|
Business Week |
$ 0.59 |
88% |
|
Fortune |
$ 0.71 |
86% |
|
Inc./FastBreak |
$ 1.46 |
85% |
|
Forbes |
$ 1.15 |
77% |
| |
BUMP Index (Average): |
85.0% |
| |
|
|
|
May 2003 |
|
|
|
Newsweek |
40
cents |
90% |
|
Forbes |
$1.15 |
77% |
|
Entrepreneur |
$1.25 |
75% |
|
Money |
$1.66 |
62% |
|
BUMP Index
(Average): |
75.8% |
| |
|
|
|
April 2003 |
|
|
| US News & World Report |
40
cents |
90% |
| Business Week |
59
cents |
88% |
| Fortune |
77
cents |
85% |
| Smart Money |
92
cents |
74% |
| Kiplinger's
|
$1.00 |
71% |
|
BUMP Index
(Average): |
81.6% |
|